#microsoft CEO Satya Nadella admits giving up on Windows Phone and mobile was a mistake
Microsoft CEO Satya Nadella is the third chief executive of the software giant to admit the company has made some serious mobile mistakes. Satya Nadella took over from former CEO Steve Ballmer in 2014 and, just over a year later, wrote off $7.6 billion related to Microsoft’s acquisition of the Nokia phone business.
In an interview with Business Insider, Nadella admitted that Microsoft’s “exit” from the mobile phone business could have been handled better. Asked about a strategic mistake or wrong decision that he might regret, Nadella responds:
The decision I think a lot of people talk about – and one of the most difficult decisions I made when I became CEO — was our exit of what I’ll call the mobile phone as defined then. In retrospect,…
