We all love our computers a lot (most of the time). But what if you could give your favorite gadget an actual hug? That’s where pillow company Throwboy comes in, with a Kickstarter for its lineup of “Iconic” gadget pillows that look oddly similar to some of Apple’s most famous products over the years.

Throwboy is extremely careful to never mention the words “Apple,” “Mac,” or “iPhone” anywhere on its Kickstarter page, but the pillows are unmistakable to anyone who’s ever interacted with an Apple product. The line of five pillows are instead just dubbed as the 1977 pillow (Apple II), 1984 pillow (the original Macintosh), 1998 pillow (iMac), 2001 pillow (iPod), and 2007 pillow (iPhone).

The pillows themselves look like…

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