#google now lets apps display sale prices in the Play Store
February 28, 2017 | Uncategorized
Google is now providing a formal way for developers to offer a sale on their apps, letting potential buyers know exactly how much of a discount they’re getting and how long the sale is going to run for.
It’s taken a weirdly long time for Google to add this feature for developers. Other content in the Play Store, like TV shows, have already been able to indicate sale prices. But developers have had to manually change the price of their app if they wanted to offer a discount.
That was a frustrating approach since it didn’t signal to visitors that a discount was being offered, and repeat viewers may have been left wondering why an app’s price kept changing.
Now, apps that are on sale…
