#verizon and AT&T hit record lows for #smartphone upgrades
April 25, 2019 | Uncategorized
AT&T and Verizon have revealed that upgrade rates have hit all-time lows for the two carriers, with fewer existing customers upgrading their devices, as noted by Bloomberg.
The downward trend in upgrades isn’t exactly new: upgrade rates have been trending downward for years, but the record lows recorded by the two the largest carriers in the US paint a stark picture, both for AT&T and Verizon and hardware manufacturers like Apple and Samsung. It means fewer customers are interested in upgrading their phones, and they are doing so with less frequency than before.
AT&T’s device upgrade rate drops to record low 3.5% from 4.3% last year. #replacementcycle $AAPL $T
— Walter Piecyk (@WaltBTIG) April 24, 2019
It’s easy to guess why…
