Square is in talks to buy the Yik Yak team
April 4, 2017 | Uncategorized
Yik Yak, the once high-flying anonymous social network based on college campuses, appears to be heading toward its end. Payments company Square is in talks to acquire the company, sources tell The Verge. If a deal is reached, sources said, it’s likely to be structured as a so-called “acquihire,” in which Square acquires Yik Yak’s employees but does not continue to develop its technology. News that the company was seeking a buyer was first reported Tuesday by Fortune.
Yik Yak did not respond to a request for comment. Square declined to comment.
Based in Atlanta, Yik Yak was founded in 2014 as a kind of mobile-era dorm newsletter. Users posted comments about campus life and other topics, and the app’s anonymous nature encouraged more…
