#instagram’s #twitter competitor launches July 6th, according to the App Store

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A screenshot of Threads’ App Store listing.
Screenshot by Jay Peters / The Verge

The Twitter competitor from Meta, Instagram Threads, is expected to launch on July 6th, according to the App Store listing for the app showing a version ready for Apple’s iPhone. This follows an Android listing for Threads, an Instagram app, that briefly showed up on Google Play on Saturday with similar screenshots and some initial details. Another listing I saw that’s still live on Google Play doesn’t have a release date, so this App Store page may give us the official date for Threads to launch.

Here is the official — and brief — description of the app, from the App Store:

Say more with Threads — Instagram’s text-based conversation app

Threads is where communities come together to discuss everything from the topics you care about…

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