Google has begun rolling out its futuristic Duplex feature, which can automatically make voice calls to restaurants and other businesses on a user’s behalf, to a small group of Pixel owners in “select” cities around the US. VentureBeat managed to test out Duplex in the real world and recorded what the experience is like when initiating a call through Google Assistant. That part seems fairly straightforward. But the exchange between Google’s realistic-sounding AI voice and a restaurant on the other side of the call is raising some early concerns about transparency — but it’s not quite what you think.

Watch the video above, and you’ll notice that Duplex never identifies itself as a robot. It never tells the person taking the call that…

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