In its latest attempt to woo video creators away from YouTube, Facebook has released just for them. It’s called Facebook Creator, and it includes a bunch of tools for streaming video, updating Stories, and message people across several of Facebook’s platforms.

Facebook has long had an app for people who manage Facebook Pages, and it’s also had an app for celebrities that did this kind of community building, too. In fact, Facebook Creator is really just an updated and rebranded version of that app — once called Facebook Mentions — but now it’s open to everyone.

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