#apple will reportedly cut App Store fees in half for video services
Apple plans to cut its 30 percent App Store fee down to 15 percent for video services, according to a report from Bloomberg. The move follows a drastic shift, announced back in June, that altered how Apple collects revenue from third-party subscription services on its platform. That rule change made it so companies could knock App Store fees down to 15 percent after a customer had been paying for a year. Now, it appears video services will be granted the 15 percent exemption from the onset.
According to the report, Apple’s only stipulation is that the video provider integrates with its upcoming TV app. That software, unveiled in October and set to be released next month, acts as a one-stop-shop for iOS and Apple TV users to browse shows…
