#apple gets hit by its second fine by Italian regulators in a week

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Illustration by Alex Castro / The Verge

Apple and Google have each been fined €10 million (around $11.3 million) by Italy’s competition authority for not properly obtaining a user’s consent before using their data for commercial purposes, the AGCM has announced. Both are accused of not correctly informing users when their data will be used in this way, preventing customers from being able to give their informed consent.

In a statement, Google said it disagrees with the ruling and plans to appeal. “We give people simple controls to manage their information and limit the use of personal data, and we work hard to be fully compliant with the consumer protection rules,” a spokesperson said. Apple did not immediately respond to a request for comment.

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