Andy Baio on sort of, kind of inspiring a Lorde song
June 16, 2017 | Uncategorized
Lorde’s sophomore album Melodrama is out today, marking the 20-year-old pop star’s first release since September 2013. That feels like a very long time ago, and that’s because it was. But at the risk of stretching your brain farther than it wants to go on a Friday afternoon, I’d like to take us back for a minute to the year 2008.
That’s when XOXO Festival co-founder and longtime internet fixture Andy Baio asked his pal, Vox Media product design director Ryan Gantz, to help him come up with a word to describe, you know, that thing when a bunch of thematically or literally related clips of video are cut together into a frenetic, encyclopedic montage. A “supercut,” they eventually decided! That word did not always exist, which may be hard…
