Why didn’t #samsung upgrade the main camera on the S8?

Tech

Samsung’s Galaxy S8 and S8 Plus are full of new stuff: a new display that stretches across more of the phone than ever, a new processor, a new digital assistant. One thing that isn’t really new, however, is the camera on the back of the phone.

That initially feels kind of crazy, right? Much like its competitors, Samsung over the years made an increasingly bigger deal about its smartphone cameras. In the previous four Unpacked events, the company spent anywhere between five to seven minutes talking about the newness of the cameras on its smartphones. For an event that typically ranges between about 45 minutes to an hour, that’s a big chunk.

At yesterday’s S8 unveiling, the company only spent two minutes.

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