#samsung’s Note 7 apology was full, humble, and nerdy

Tech

The Galaxy Note 7 started life looking like Samsung’s best ever smartphone: it combined the huge screen and stylus of a phablet with the petite dimensions of a regular smartphone. But it also had a fatal battery flaw, which led it to overheat and catch fire, turning what was meant to be Samsung Mobile’s glorious apogee into its ignominious nadir. On Sunday night, Samsung streamed an exhaustive 50-minute presentation, covering the findings from its battery fault investigation, and it started things off on the right note. The head of its mobile division, DJ Koh, said:

“First of all, I deeply apologize to all of our customers, carriers, retail, and distribution partners. […] We believe that, as a first step to regain your trust, it is…

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