Facebook will soon pull a mobile VPN app called Onavo Protect from Apple’s App Store, after the iPhone maker declared it violated the store’s guidelines on data collection, according to a report from The Wall Street Journal.

Onavo, which began as an Israeli analytics startup focused on helping users monitor their data usage, was acquired by Facebook in 2013. Its VPN provider then became a data collection tool for Facebook to monitor smartphone users’ behavior outside its core apps, helping inform Facebook’s live video strategy, competition from other social apps, and its decision to acquire companies including WhatsApp.

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